Teleflora Super Bowl Commercial 2010 Talking Valentines Day Flowers Com...

New Direction

We at The Flower Box are excited to see our business go in a new direction. It has been 14 months since we launched our own website hosted by Teleflora. Our website has really started bringing in new customers and repeat customers. We're so thankful for every order ya'll give us from the website. When I say it is hosted by Teleflora, I mean they supply the templates and pics, and we supply the actual in the shop designs to match the pics. We couldn't do it without their help. I'd like to take a minute to explain how ordering flowers online works. If you order from a 1-800 or .com "florist", you might be reaching a clearing house of computer operators that know nothing about flowers or design. They charge you the price listed on the website, then a "handling" fee of usually 15.00$. They then send the order to a local florist in the town specified for the florist to create the design you selected. The problem comes when the florist receives the order and they don't have all the specified flowers or the container pictured. We then have to contact the clearing house and tell them of the problem. They then call the customer and explain. They then either email or call the florist again to let them know what to do. As you can see, this can be quite a lengthy process and can result in the delay of your flower order. Another problem with these companies is the way they "drop ship" flower "arrangements". You see a beautiful picture on their website. But what you don't realize is these flowers will be delivered to your location in a box with a vase strapped in. The recipient then has to "design" their own arrangement. What fun is that? You get a present, then have to build it. Now for ordering off of our website, or another local florist website. If you see something on my site you like and you place your order online, if I have to substitute I can call you direct and have the go ahead from you in a matter of mins rather than waiting hours for response times. Any time you need to send flowers just google "florist in _________ _______. Add the city and state in which you would like something sent. There is no middle man. You speak directly with the florist, they can tell you exactly what they have in their shop and what would be appropriate to send for your occasion. When you use a local florist you know that they will take pride in what is sent on your behalf. So, thanks for choosing our website and always use a local florist.

Well, we made it through another Mother's Day holiday rush...what an adventure!!! We made close to 400 deliveries in 6 days. In comparison, we make about 150 deliveries on a normal week. All the arrangements were made by myself, David and Regina..that's an amazing feet. We worked late Wednesday, Thursday and Friday nights. By late, I mean 11:00pm or so. By Sunday, we were walking zombies. Flower orders are so different than they were years gone by. In times past, we made arrangements, and the customer came by or called in and bought them. Now days, the customer picks an arrangement on a website, then we have to create it. So much planning has to go into a holiday now. We started watching for new pics on websites at least 6 weeks ahead of the holiday. We ordered flowers according to what it seemed like you, the consumer, wanted. It's a very tricky business now. But thanks to all of you shopping on our website, we had a great holiday. It's always so interesting to hear the stories of the person you're ordering for. How you want to send something to you're favorite, Aunt, Cousin, In Law etc, or especially your Mom. We enjoy helping you tell them how much they mean to you. That's what we love to do. :)